If you could give 1 flight to anyone, who would it be and why? JetBlue asked this same question to their followers, moreover, they acted on the notion and provided the flight.
This social initiative became a beacon for the brand, with over 1,500 submissions and more than 692M total impressions. It championed people and proved the world can be a better place, one flight at a time.
Interactive Art Direction | Design | Illustration | User Experience